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Improving Your Sales Technique in 2021

Healthcare has changed drastically over the past ten years. Technology, industrial relations, economic circumstances, government legislation, patient care and expectations...

Support Staff Are Key to Your Recovery Strategy

“People don’t like to follow pessimists” is one of my favourite quotes from Bob Iger, former CEO of Disney. In...

How to Increase Case Acceptance During a Pandemic

Practices often come to me for advice on how to increase case acceptance. Increasing case acceptance is not just about...

Do You Need a Treatment Coordinator?

If you’ve been wondering whether your orthodontic or dental practice could benefit from a treatment coordinator, you’re in the right...

Traditional Marketing for Orthodontic Practices: To Do or Not to Do?

Traditional marketing for Orthodontic Practices: To do or not to do? Should your Orthodontic Practice be following the current trend for...

Do You Want to Increase Your Case Conversion? Being Nice Isn’t Good Enough!

Do you want to increase your case conversion? Well being nice just isn’t good enough. A successful patient journey begins...

How to Turn Prospective Patients from ‘Onlookers’ into ‘Players’

Would you like to increase your patient conversions? How confident are you that your practice is seizing every opportunity a...

Does Your Orthodontic Practice Have a Plan?

We all know how crazy life can get. We often hear the term ‘work/life balance’ and it can sometimes feel...

The Relationship and Differences Between Leadership and Management

Leadership and management are often intertwined within a dental or orthodontic practice, however they are actually very distinct. What is...

What others are saying

Lina has always been inspirational. Her ideas and enthusiasm for the business and staff training cannot be matched. It is because of Lina’s help that we have managed to build a happy and cohesive team. Her experience in dealing with difficult situations has been invaluable to us as a practice.

Specialist Orthodontic